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Hear Here's ambitious public engagement strategy

Watch Zakary Zide, designer with Oakland firm Minsters of the Environment, constructing a part of Hear Here's mobile story structure. 

http://vimeo.com/44684661

Starting in July, the Hear Here producers are taking it to the streets! ...and parks, and plazas, and other public places in San Francisco and Oakland. And they're taking their mobile pop-up booth with them!

Pop-up what?

Hear Here commissioned Oakland brand design firm Ministers of the Environment to build a mobile recording space that suited the project's needs. Portable, polished, easy to assemble, engaging, and relatively sound proof were all words tossed around in initial brainstorming session. Designer Zakary Zide graciously rose to the occasion (on a tight schedule and a tight budget, no less) and imagined a pop-up structure beyond Hear Here producers' expectations. 

It's part mobile recording booth and part public art installation. It consists of life-size letters constructed from industrial strength cardboard that spell out the name of the project: HEAR HERE (pictured above). The letters will be decorated with the photos of past participants with a link to their audio story – anyone with a smartphone will be able to scan the link and listen to that story on the spot! The backs of the letters will be covered with chalkboard paint so visitors can leave us a written message or answer a guiding question on the theme. Most importantly, the pop-up structure includes a cozy recording booth where a participant can comfortably share his or her story with a Hear Here producer.

The pop-up booth is still under construction and will make its debut at a public launch party in July.

Like Hear Here on Facebook to be notified about the pop-up launch party coming in July. Follow the project on Twitter @hearhereradio to find out where Hear Here is popping up near you.