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How to Market Your Book 7/29/12

Lew Hunter, former head of UCLA's screenwriting program, told me that he asked a cabbie, "How the book coming?" The cabbie, surprised, replied, "How did you know I was writing a book?" Hunter smiled, "Everyone is."

Indeed, so many people "have a book in them" or have written one, but which isn't selling.

On Work with Marty Nemko on Sunday July 29, my guest will be John Kremer, author of the respected book, 1001 Ways to Market Your Books.

Work with Marty Nemko is heard every Sunday from 11 am to noon on 91.7 FM, KALW, San Francisco

Marty Nemko was called "job coach extraordinaire" by U.S. News and "The Bay Area's best career coach" by the San Francisco Bay Guardian. He has written 20 essays in TIME's Ideas section, and 1240 for PsychologyToday.com. Previously, his career column appeared for six years in the San Francisco Chronicle and then wrote The Big Idea continuing series on WashingtonPost.com and the Working it Out column on TheAtlantic.com. In his 30th year as a career and education advisor, Marty Nemko has served 5,400 clients and enjoys a 96% client-satisfaction rate. He is a part-time instructor of medical students at the UCSF School of Medicine.