When is shorter better? On your commute. When you're in the line for the bathroom. Or in an awkward hugs. And public radio pledge drives? Definitely.
That's why the KALW Spring Campaign will last just seven days. It starts next Thursday -- give early today and help keep it short.
And post your ideas for when shorter is better on KALW's Facebook page or by tweeting them with #keepitshort. Or drop us a line at firstname.lastname@example.org.